https://www.lindsaychileswrites.com/about daily 0.75 2020-11-20 https://images.squarespace-cdn.com/content/v1/5dfcb5b3f5e89673e80fa8c6/1596387816128-0SFYKSMYDI65DOWEV9MS/Diary+1.jpg About - The proof is in the pudding… Or diary… https://images.squarespace-cdn.com/content/v1/5dfcb5b3f5e89673e80fa8c6/1596387751475-6AKQJUWNTLUMNNS4A8UK/DSC_0039.jpg About I received my first diary when I was 9 years old—purple with neon pink 90’s theme. It was the real deal. But instead of filling the pages about me (crushes? quarrels? dramatic dilemmas?), I filled the pages with stories. Of a 9-year-old girl. Like me. Because I’ve always found it more gratifying to tell other people’s stories. Their thoughts, their emotions, the intricate interweaving of desire and despair. Telling a good story requires relentless, unwavering empathy; you need to become your character—mind and heart. Dramatic? Yes. But also true. https://www.lindsaychileswrites.com/contact daily 0.75 2021-08-01 https://images.squarespace-cdn.com/content/v1/5dfcb5b3f5e89673e80fa8c6/1627835472520-C2ORSOA2HQTM379AC573/Lindsay+Profile.jpg Contact https://www.lindsaychileswrites.com/home daily 1.0 2022-04-13 https://images.squarespace-cdn.com/content/v1/5dfcb5b3f5e89673e80fa8c6/c19cffa0-b379-40d7-a8f0-1f77bf197882/0Q6A2053.jpg Copywriting - Marketing and copywriting strategist. Harnessing the power of creativity, connection, and conversion tactics to write copy that compels your audience to take inspired action. Ready for more business than you could possible handle? https://images.squarespace-cdn.com/content/v1/5dfcb5b3f5e89673e80fa8c6/1601307191223-9XX8HSBD1KTK98F35G5N/Testimonial Copywriting - “ Lindsay packs a copy writing punch, she’s a dynamite story teller with the enthusiasm to match. In addition to being hilarious, she’s also a hardworking, creative team player who will make your content pop. ” — Avital, Course Creator, YouTube Influencer, Blogger, Podcaster, The Parenting Junkie Show https://images.squarespace-cdn.com/content/v1/5dfcb5b3f5e89673e80fa8c6/44f45fb8-3e32-40b1-8978-a888a1ae1a5a/0Q6A2072-2.jpg Copywriting - Here's a little secret in the copywriting world that no one is talking about…. Writing copy? It's mind + body + soul work. That's because you need one half of your brain to go into the deeper brain wave states of subconscious creativity… while the other half of your brain stays in the gamma brain wave patterns of logic, conversions, strategy, and grammar. And your heart and soul? They’re busy deeply connecting on an authentic level with the clients you serve. Mind + Heart +Soul. No wonder you’re staring at a blinking cursor… https://images.squarespace-cdn.com/content/v1/5dfcb5b3f5e89673e80fa8c6/1627754591899-KU9TBPQEDM3EMS9L857F/Headshot.jpg Copywriting - “ Lindsay’s copy shows a deep and nuanced understanding of marketing and what a landing page needs to attract potential customers. My landing page with Lindsay's copy converted at 61%! Before her copy, my conversion rates hovered around 10%. ” — Emily Hawe, founder of MindLaunchers https://images.squarespace-cdn.com/content/v1/5dfcb5b3f5e89673e80fa8c6/4b05b48f-0c11-49df-b5de-0163f28649ae/0Q6A2099.jpg Copywriting Getting clients is as easy as…1…2…copy! https://images.squarespace-cdn.com/content/v1/5dfcb5b3f5e89673e80fa8c6/4cf6bef1-a2f2-43d9-8b74-229ebf48a28d/0Q6A2030.jpg Copywriting - Hi there. I’m Lindsay. And to me, words are everything. They strengthen your brand, grow your business, and inspire enthusiasm and even adoration in your customers. Writing is my jam, so you go be you, and let me get your words out and get it done. https://images.squarespace-cdn.com/content/v1/5dfcb5b3f5e89673e80fa8c6/1627834398684-WMWRCV1P93VMYBFQ6DJB/unsplash-image-ycTvvg1mPU4.jpg Copywriting https://images.squarespace-cdn.com/content/v1/5dfcb5b3f5e89673e80fa8c6/1627834530789-0RDA0LTY59KOC26IV0TJ/unsplash-image-ZSBFoikEu_Q.jpg Copywriting https://images.squarespace-cdn.com/content/v1/5dfcb5b3f5e89673e80fa8c6/1601048776675-8AS5URQNLW2C97A1551F/glenn-carstens-peters-npxXWgQ33ZQ-unsplash.jpg Copywriting https://www.lindsaychileswrites.com/free-copy-audit daily 0.75 2022-08-09 https://images.squarespace-cdn.com/content/v1/5dfcb5b3f5e89673e80fa8c6/1606238189098-T353WBKLYN0MIJYGH0JT/william-iven-gcsNOsPEXfs-unsplash.jpg Copy Audit https://images.squarespace-cdn.com/content/v1/5dfcb5b3f5e89673e80fa8c6/1606238590844-XWGD82GBD5V3MOAFCGB7/kobu-agency-7okkFhxrxNw-unsplash.jpg Copy Audit https://images.squarespace-cdn.com/content/v1/5dfcb5b3f5e89673e80fa8c6/1606239246978-O68A8PYRSG1PWB3O50KH/pexels-hannah-nelson-1037890.jpg Copy Audit https://images.squarespace-cdn.com/content/v1/5dfcb5b3f5e89673e80fa8c6/1660037879150-B4RIOR7GEYBSV0FCJ2LD/Screen+Shot+2022-08-09+at+5.36.05+AM.png Copy Audit https://images.squarespace-cdn.com/content/v1/5dfcb5b3f5e89673e80fa8c6/1660039171920-1SJMO4KH14LCU1HBSV4F/christin-hume-mfB1B1s4sMc-unsplash.jpg Copy Audit https://images.squarespace-cdn.com/content/v1/5dfcb5b3f5e89673e80fa8c6/1660039200256-FHG9WX5I3WJ2E0JSC8NB/vadim-bozhko-lbO1iCnbTW0-unsplash.jpg Copy Audit https://www.lindsaychileswrites.com/reviews-1-1 daily 0.75 2021-03-10 https://images.squarespace-cdn.com/content/v1/5dfcb5b3f5e89673e80fa8c6/1615395370429-5CX43CKWAN8T1VSRYDAG/Headshot.jpg Testimonials - “I am so grateful for Lindsay's work on my landing page and Facebook ads. From start to finish she was so pleasant to work with. Our first conversation really helped me distill my message and pushed me to answer important questions about my work. So not only is Lindsay an amazing writer, she's also a business coach! Her copy shows a deep and nuanced understanding of marketing and what a landing page needs to attract potential customers. She was very receptive to feedback and the revision process was quick and spot on. I could go on and on singing Lindsay's praises, but the proof is in the pudding: the landing page with Lindsay's copy converted at 61%! Before her copy, my conversion rates hovered around 10%. I cannot wait to work with Lindsay again in the future!” — Emily Hawe, founder of MindLaunchers https://images.squarespace-cdn.com/content/v1/5dfcb5b3f5e89673e80fa8c6/1601307191223-9XX8HSBD1KTK98F35G5N/Testimonial Testimonials - “ Lindsay packs a copy writing punch, she’s a dynamite story teller with the enthusiasm to match. In addition to being hilarious, she’s also a hardworking, creative team player who will make your content pop.” — Avital, Founder of The Parenting Junkie https://www.lindsaychileswrites.com/contentservices-1 daily 0.75 2022-08-09 https://images.squarespace-cdn.com/content/v1/5dfcb5b3f5e89673e80fa8c6/7d6774f3-78b5-4c66-b968-91c881577cb3/IMG_7895.jpg https://images.squarespace-cdn.com/content/v1/5dfcb5b3f5e89673e80fa8c6/aa36302d-2a1f-4393-8280-331bc4448193/IMG_7932.jpg https://images.squarespace-cdn.com/content/v1/5dfcb5b3f5e89673e80fa8c6/a5ac562d-3019-4d4d-8067-324cb1f13757/IMG_7924.jpg https://images.squarespace-cdn.com/content/v1/5dfcb5b3f5e89673e80fa8c6/fddaca55-0783-405a-8fef-d03ad0eab654/IMG_7461.jpg https://www.lindsaychileswrites.com/portfolio daily 0.75 2021-08-01 https://www.lindsaychileswrites.com/portfolio/project-one monthly 0.5 2020-09-14 https://images.squarespace-cdn.com/content/v1/5dfcb5b3f5e89673e80fa8c6/1600114045568-LDHESZ75ML8LFA4YVGHO/screencapture-theparentingjunkie-how-to-raise-grateful-children-10-tips-for-teaching-gratitude-2020-09-07-18_36_37-edit.jpg Portfolio - Content Writing Blog post for YouTube influencer/blogger/course creator, capturing her brand voice and tone. https://images.squarespace-cdn.com/content/v1/5dfcb5b3f5e89673e80fa8c6/1599519852923-0FW4IPV2MYEIN5VOU9ZB/screencapture-theparentingjunkie-be-a-scary-mommy-this-halloween-2020-09-07-19_00_55-edit.png Portfolio - Content Writing Parody blog post showcasing humor, fun, personality, and a deep understanding of audiences unique struggles. https://www.lindsaychileswrites.com/portfolio/email-marketing monthly 0.5 2020-08-20 https://images.squarespace-cdn.com/content/v1/5dfcb5b3f5e89673e80fa8c6/1595280911540-RX30AC330408V6O8GLAN/Screen+Shot+2020-07-12+at+10.03.13+AM.png Portfolio - Email Marketing Email marketing for a solopreneur https://images.squarespace-cdn.com/content/v1/5dfcb5b3f5e89673e80fa8c6/1595280913021-UMVKN5KEW9NBSFLYDDV9/Screen+Shot+2020-07-12+at+10.08.01+AM.png Portfolio - Email Marketing https://www.lindsaychileswrites.com/portfolio/print-ads monthly 0.5 2020-09-14 https://images.squarespace-cdn.com/content/v1/5dfcb5b3f5e89673e80fa8c6/1598225768389-DPVDOPCZ236DXI778M3X/Copywriting+in+Atlanta+Georgia Portfolio - Print Ads https://www.lindsaychileswrites.com/portfolio/digital-ads monthly 0.5 2020-09-25 https://images.squarespace-cdn.com/content/v1/5dfcb5b3f5e89673e80fa8c6/1600114874464-IO1TQ4T9FHO0Q4H2XBV5/7.png Portfolio - Digital Ads Design by www.thecreativefolks.org https://images.squarespace-cdn.com/content/v1/5dfcb5b3f5e89673e80fa8c6/1600114947683-MAYKJ697AF9I2Z0BCEF3/9.jpg Portfolio - Digital Ads https://images.squarespace-cdn.com/content/v1/5dfcb5b3f5e89673e80fa8c6/1600114874094-HWBTPZXOQJ9FJKX1VOWS/11.png Portfolio - Digital Ads Spec Rotating Digital Banner Ad for Hello Mouthwash Kid's strawberry flavor. This ad focused on the brand's voice and tendency to use puns, while marketing to the targeting audience (parents of kids) in a playful way while also highlighting the brand's natural ingredients. https://images.squarespace-cdn.com/content/v1/5dfcb5b3f5e89673e80fa8c6/1598380818533-1JRX3CI4TYOQ3W3CK0EH/1.png Portfolio - Digital Ads https://images.squarespace-cdn.com/content/v1/5dfcb5b3f5e89673e80fa8c6/1598380815782-PARPX646FSHGQ3CLN8MD/2.png Portfolio - Digital Ads https://images.squarespace-cdn.com/content/v1/5dfcb5b3f5e89673e80fa8c6/1598380815672-5WB5P3HHPSC5PF0NH2NV/3.png Portfolio - Digital Ads Spec Rotating Banner Digital Ad for Hello Unicorn Sparkle Kid's toothpaste. The ad highlights the brands fun, personality, and playfulness. The benefit of focus is having kids excited to rush to the sink to brush. https://www.lindsaychileswrites.com/portfolio/direct-mail-and-flyers monthly 0.5 2020-09-25 https://images.squarespace-cdn.com/content/v1/5dfcb5b3f5e89673e80fa8c6/1600113513487-7C94U3E9WDGHT1Q1U7EW/Screen+Shot+2020-09-14+at+3.33.34+PM.png Portfolio - Direct Mail and Flyers Spec Ad: A direct mail piece for Bean Box, an artisan coffee subscription and gifts company. The focus of this piece is on their artisan coffee sample boxes, as well as the idea that these unique sample boxes can be given for any occasion, making gift giving easy and done for the year. This approach also encourages customers to think of Bean Box for multiple occasions, increasing the likelihood of repeat purchases. https://images.squarespace-cdn.com/content/v1/5dfcb5b3f5e89673e80fa8c6/1600112610192-8GTKQ32QG767PB0F7WYJ/Direct+Mailer+Copywriting Portfolio - Direct Mail and Flyers Design by www.thecreativefolks.com https://images.squarespace-cdn.com/content/v1/5dfcb5b3f5e89673e80fa8c6/1598395233630-O9YRF0NCSV73GUSEP0KC/Screen+Shot+2020-08-25+at+6.38.37+PM.png Portfolio - Direct Mail and Flyers Design by www.thecreativefolks.org https://images.squarespace-cdn.com/content/v1/5dfcb5b3f5e89673e80fa8c6/1598395233327-OXFEGAWS9SVB0J6WG565/Screen+Shot+2020-08-25+at+6.36.41+PM.png Portfolio - Direct Mail and Flyers Spec flyer for a local dog boarding company with two unique headlines to showcase the brand's personality and fun. https://www.lindsaychileswrites.com/portfolio/website-copy monthly 0.5 2020-09-28 https://images.squarespace-cdn.com/content/v1/5dfcb5b3f5e89673e80fa8c6/1601049546817-F04RXKSZD5M0FGL3YS4R/Screen+Shot+2020-09-25+at+11.58.14+AM.png Portfolio - Website Copy Spec Ad: DoorDash Landing Page for Restaurant Owners. Strategy: a subtle focus on current pandemic difficulties while driving home the benefit to businesses who sign up for DoorDash. https://images.squarespace-cdn.com/content/v1/5dfcb5b3f5e89673e80fa8c6/1601057501319-ODVGNZFO1Z3D2RETFLYQ/Final+Cheetos+1.png Portfolio - Website Copy Spec Ad: Cheetos Sweepstakes Landing Page: A sweepstakes for college students. https://images.squarespace-cdn.com/content/v1/5dfcb5b3f5e89673e80fa8c6/1601057523392-B72O764EDXN6AM1FGLZ8/landingpage3.png Portfolio - Website Copy https://images.squarespace-cdn.com/content/v1/5dfcb5b3f5e89673e80fa8c6/1601057140289-XE9TWEJ8ZCLZPFP2H4PA/Screen+Shot+2020-09-25+at+12.03.22+PM.png Portfolio - Website Copy https://www.lindsaychileswrites.com/portfolio/facebook-ads monthly 0.5 2020-11-19 https://images.squarespace-cdn.com/content/v1/5dfcb5b3f5e89673e80fa8c6/1601305221053-N2Q5Y1GF4251EKO6QPUS/screencapture-admocks-adparlor-2020-09-25-15_36_40-edit%2B%25281%2529.jpg Portfolio - Facebook Ads - Facebook Ad for an entrepreneur launching his newest e-course. https://images.squarespace-cdn.com/content/v1/5dfcb5b3f5e89673e80fa8c6/1605814484567-4GWBH10HNYOV3V3O0E7I/Facebook+Ad+Copy%2C+long+form. Portfolio - Facebook Ads - Facebook Ad Copy: Long form. An ad written for a solopreneur to launch her mini course. It begins with provoking and interesting questions that empathize with the reader, followed by short snappy sentences to draw the reader into the body of the ad. Various emojis were used to break up the text while keeping the message amusing. The copy outlined (i. HOW the mini course will transform the reader’s life, and (ii. WHAT the course entailed. The copy ended with a strong call to action. https://images.squarespace-cdn.com/content/v1/5dfcb5b3f5e89673e80fa8c6/1605814764896-DOACU4PDW04O2R8URPIN/Facebook+Ad+Short+curious%2Ffunny Portfolio - Facebook Ads - Facebook Ad Copy: Short. A short form for the mini course that used a curious picture and a funny question to immediately capture the reader’s attention, while empathizing with the reader with their common struggles with virtual schooling. Ends with a strong call to action. https://images.squarespace-cdn.com/content/v1/5dfcb5b3f5e89673e80fa8c6/1605814295700-JCD7PBKKQ73NIO6DUUNZ/Facebook+Ad+Copy%3A+medium%2C+serious. Portfolio - Facebook Ads - Facebook Ad: Medium length, serious tone. Medium length copy that opens with the main pain point: virtual school meltdowns. It elaborates on those pinpoints, then ends with a call-to-action bundled with highlighting how the course can transform the reader’s experience. https://images.squarespace-cdn.com/content/v1/5dfcb5b3f5e89673e80fa8c6/1605814993158-4S4T81RI5DW4IB92S8EM/Facebook+Ad%3A+long+form%2C+curious%2C+provoking. Portfolio - Facebook Ads - Facebook Ad: Long form: serious, provoking. A long form ad that has a more serious tone, that opens with a provoking statement. The copy highlights and explains the problem/pain point, then goes on to explain how the mini course offers solutions to those pinpoints. https://www.lindsaychileswrites.com/portfolio/sales-page monthly 0.5 2020-12-07 https://images.squarespace-cdn.com/content/v1/5dfcb5b3f5e89673e80fa8c6/1607368711874-RJA3QILC3VGL6C2HBIUV/Converting+Sales+Page Portfolio - Sales Page - Converting Sales Page A hybrid sales page/ landing page for a mini-course called the Wiggy Child’s Virtual School Survival Guide launched by MindLaunchers. This sales page focused on connecting with the reader on their pain points and struggles, guiding the reader to imagine a different reality, while educating the reader on the solution. Then it positioned the course as the BEST solution based on the creator’s background and the course’s quick but informative style (best for busy parents). https://images.squarespace-cdn.com/content/v1/5dfcb5b3f5e89673e80fa8c6/1615714318847-UZQ33LTM4GR4ERXYBCAP/screencapture-occupationoptimist-thinkific-courses-so-optimistic-job-hunt-e-course-2021-03-14-05_30_00.png Portfolio - Sales Page